This is it. You’re finally doing it—You’ve decided to start and grow your beauty biz.

But you start asking yourself… “Where do I begin? How do I stand out from the competition? How do I make a name for myself? Is this the right thing to do?”

Don’t freak out! 💢

The lash and brow industry is so hot and competitive right now – but this doesn’t mean that you won’t succeed.

📈Here are some tips to help you succeed📈

✔️ Get Certified.
You need to know what you’re doing, so should your client. Join a beauty academy and get proper training, so you can build a business plan. The art of lash and brows is one that needs careful execution, so building your credibility is a must.

✔️ Build a clientele
This is the foundation of your biz. Gain your customers’ trust and loyalty, and they will help you achieve your goals.

✔️ Promote your biz
Use social media to advertise your services. Keep your audience and existing clients updated with your business. Let them know if you’re offering new services or are having promotions, etc. Once they’re interested, they will share it on their own social media, thus furthering brand awareness.

✔️ Don’t underprice your services
Check out how salons near you are pricing theirs, and when once you identify the average, you can base your own off that. Don’t overprice, early on, but don’t lowball yourself either.

✔️ Invest in yourself
You are your business’ biggest asset! Even if you’ve been through tons of courses or masterclasses, never stop learning. There’s so many techniques and trends popping up from time to time, so you need to keep up to remain ahead.

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